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What if...Taylor Swift or Elon Musk ran horse racing???
When in advertising and the ad agency I was with having the McDonald’s business, it was never ever about sitting on our McLaurels and...
Hans Ebert
Jan 7, 20233 min read
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What if we’ve got it all completely wrong?
Like every other industry is, horse racing is at a crossroads. There must be a changing of the guard, because nothing and no one lasts...
Hans Ebert
May 24, 20226 min read
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